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Optimized websites and company profiles are great for lead generation. However, it is also important to follow the right practices to capture leads.  The process of capturing leads can be quite intimidating at first since there are endless ways to collect information. We’ll make sure that you’ll find the right practices and polish your offers with the best strategy. In this article, you will learn: 👉🏻 The basics of the lead capture process. 👉🏻 The best practices of lead capture forms. 👉🏻 To create optimized landing pages.