Since many teams concentrate on coding as the more expensive and challenging phase, research and idea validation are often underestimated. But the price of coding skyrockets if the developed feature is underutilized due to lack of exploration. What if we invest more time in reducing the uncertainty around the idea or problem we are going to solve? That’s what software product discovery is here for. As a product development company that helped 200+ businesses launch their software products, Relevant knows a thing or two about the discovery phase. Let’s dive into the product discovery process.