Delivery rates show how many emails land in your recipients’ inboxes, end up in spam folders, or get blocked by Internet Service Providers (ISPs.) Numerous companies make the same mistake of ignoring these issues, which results in losing clients. On the contrary, progressive businesses regularly analyze their email statistics. For instance, Wok to Walk managed to raise its delivery rates by 7.7% after conducting quick research. It’s essential to continually enhance deliverability despite the changes in algorithms and other technology updates. Read more in our new article.