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Recently, we went long — like, 4,000+ words — breaking down the differences between Klaviyo and Mailchimp.

Email marketers asked, reasonably, “What about all the other email tools?”

So this week, we rounded up the cream of the crop — the 15 tools email marketers like best, according to our survey.

Here’s what we learned…

We were right about Klaviyo vs. Mailchimp. Not to toot our own horn, but uh — “Klaviyo is a Ferrari,” The Email Marketers founder Melanie Balke said. “Mailchimp is a Prius.”

Klaviyo may be the best email software for e-commerce… but ActiveCampaign is the best for everything else.

Who should you send your ABM campaigns to? Hunter.io can help you figure it out.

HubSpot is pretty dang expensive. The $45 per month starter package quickly jumps to $800 per month. Yes, you read that right.

We don’t use trendy software here at Raisin Bread. Campaign Monitor, our current ESP, only got an honorable mention from our experts. ?