Content is king these days. So if a website owner wants to draw more visitors to their site, it pays to have high-quality content. It’ll help boost the site’s SEO performance, which will naturally push your visitors to the site, and of course, if the content is good enough, people will have a pretty solid reason to return again and again. The crucial part of this sentence is “if the content is good enough.” There’s no shortage of blogs and articles out there. But engaging content that helps to push the website forward? That’s harder to find. However, if you’ve set out to become a content writer, then there’s a lot of value in working to make your writing more engaging. In this blog, we’re going to run through twelve tips for writers that’ll help drive engagement with your readers — and ultimately make you better at what you do.