In our fifteenth episode of Real Time Banter, Josh Jaffe, General Manager at Horoscope.com, joins LiveIntent’s SVP of Global Marketing, Kerel Cooper, and VP of Marketing, Nick Dujnic, to discuss how content strategy impacts subscriber lifetime value.
Watch to hear insights on:
- How to create an impactful content strategy
- The importance of email and understanding the lifetime value of a subscriber
- Tips for publishers looking to improve their email strategy
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