UI and UX design process requires constant iterations and improvement. Make a plan for improving the user experience and keep its efficiency measurement running to maintain control over your product development. Various metrics enable you to measure the convenience and comfort of the end-users during a human-computer interaction, the popularity of your product, and certainly the skills of your UX/UI designer and app developers.
But, how should a team track the quality of their product’s design? What indicates that an app’s user experience is efficient? In case an existing interaction design needs improvement, how can it be evaluated to see whether the change has worked? In this post, we’d like to pay some attention to metrics that are used for measuring UX and UI design efficiency.