With all the leads that come in when your sales and marketing teams are working at their 100%, one needs to have a qualification framework in place to ensure the right lead is being chased.
Between BANT, ANUM, MEDDIC and the logest acronym in sales GPCTBA/C&I which lead qualification process is the CHAMP for you.
Take a look at our blog as we explore the advatanges of different frameworks one can use to qualify a lead.