Meet the new Litmus: webinar recording + Q&A

Meet the new Litmus: webinar recording + Q&A

Email marketing teams are constantly looking for new ways to improve their workflow and get more done, without the stress that usually accompanies both goals. That’s part of the reason why we revamped and redesigned Litmus—to streamline our customer’s workflow and...
Email Marketing for Art Galleries – A Beginner’s Guide

Email Marketing for Art Galleries – A Beginner’s Guide

Artists are constantly searching for avenues to promote their work, and art galleries are the most popular platforms for it. As an art gallery owner, you will always be hosting art exhibitions, and you need to be able to attract the best artists’ work, so that you may...
5 steps to building a first-party data strategy

5 steps to building a first-party data strategy

The New York Times recently announced that they’re phasing out third-party advertising data and going all-in on first-party data. To that end, they’ve already created a proprietary first-party data platform and built unique audience segments for brand partners. This...