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Email Resolutions for 2021: Webinar Recording + QA

Email Resolutions for 2021: Webinar Recording + QA

Like most people, we kicked off 2021 with a bunch of resolutions for our own email marketing program. But we wanted to hear from other marketers about their resolutions, too. That’s why we invited Jasmine Penny from DonorsChoose and Jenn Clauss from Advisor Group to...
5 KPI Management Best Practices to Consider in 2021

5 KPI Management Best Practices to Consider in 2021

How do you define and track your Key Performance Indicators? At the beginning of each fiscal year, most companies set goals and plan performance metrics for individual teams to meet and exceed during the year. But creating KPIs is only one piece of the larger...
A (Re)Introduction to Guest Posting

A (Re)Introduction to Guest Posting

Posted by CitationLabs Garrett French — founder of Citation Labs and all around link building expert — takes you on a comprehensive walkthrough of guest posting on sites supported by sales. Why is this a good strategy? How do your posts benefit these websites? How do...