by admin | Aug 26, 2020 | Email
Ecommerce retailers already know the importance of attribution. Attribution is how you know which of your sales and marketing channels are working — and which ones aren’t, so you can adjust your strategies and boost revenue. However, attribution is a lot less simple...
by admin | Aug 25, 2020 | Email
So what happens to your domains when you die? Something we try not to think about – but we should. Domains can be a lucrative part of your wealth portfolio and certain web addresses that can be worth seriously big bucks. But what happens when a domain owner...
by admin | Aug 25, 2020 | Email
Calling all Oracle Eloqua users: Our friends over at Eloqua have shared that Customer Experience (a.k.a. CX) is a key area their customers (like you!) are focused on. And that’s something we’re focused on too. How to make you love creating emails that, in turn, your...
by admin | Aug 25, 2020 | Email
Publishers have spent the past several months shifting their strategies in response to COVID-19. While they’ve enjoyed a major increase in traffic, they’ve also had to rebound from decreased ad revenue and unexpected changes in consumer interests and behaviors. So we...
by admin | Aug 25, 2020 | Email
It’s no secret that the COVID-19 pandemic has had a major impact on advertisers. Brands in certain industries like travel have had to cut their spend entirely. Others blocked content related to the virus, which significantly reduced their reach. And nearly all...