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Is Your Email Program Health Great or in Need of Help? [Checklist]

Is Your Email Program Health Great or in Need of Help? [Checklist]

by admin | Jun 29, 2021 | Email

You might know this stat by now: Email marketing’s return on investment (ROI) is an average of 36:1. That’s $36 for every $1 spent! But to maximise just how much of a return you get out of your email program, you need a healthy one that’s firing on all cylinders. In...
Remembering Our Friend, Russ Jones

Remembering Our Friend, Russ Jones

by admin | Jun 29, 2021 | Email

Russ was brilliant, funny, courageous, and empathetic. His impact on the SEO industry was incredible. He will be missed beyond...
How to Optimize for Your Own Branded Search

How to Optimize for Your Own Branded Search

by admin | Jun 29, 2021 | Email

Brand-driven search is so much more than the URLs you see ranking for your brand name. It’s an ongoing process that will result in higher conversions and more predictable buying...
Exploring Data to Drive High Performance Marketing Strategies – THISDAY Newspapers

Exploring Data to Drive High Performance Marketing Strategies – THISDAY Newspapers

by admin | Jun 27, 2021 | Uncategorized

The concept of Data-Driven Marketing, which involves the use of relevant customer and event data for planning and executing marketing campaigns, has been touted as the future of Marketing, rightly so because it has proven to yield the most successful and...

Terragon Customer Data Platform (CDP) verified as a RealCDP and now equipped with Facebook Solution – Guardian

by admin | Jun 26, 2021 | Uncategorized

Africa’s leading data and marketing technology company, Terragon (https://cdp.terragongroup.com), has been listed as a verified CDP company by the globally renowned CDP institute, having met the institute’s specific criteria for qualification as a RealCDPTM. This...
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  • How to Fix Gmail Blue Links for an Email Dream Come True
  • Prepare for the Future of Email Insights and Analytics: Webinar Recording + Takeaways
  • Pack Up the Big Top: Insights from MozCon Virtual 2021’s Grand Finale
  • Industry Pulse Survey: The role of email in identity post third-party cookies
  • Day Two Learnings From the Three-Ring MozCon Circus
  • What You Need to Know to Manage the 3 Kinds of Inactive Email Subscribers
  • Hard Bounce vs. Soft Bounce: What’s the Difference?
  • Come One, Come All! The MozCon Virtual 2021 Day One Recap
  • Our Favorite Singles’ Day Email Marketing Examples and Strategies
  • IAB’s Identity solutions townhall: A recap
  • 5 Ways to Measure and 3 Tips to Improve Website Engagement
  • Holiday Email Planning: 4 Reasons to Start Now (and Breathe Easy)
  • Native Ad Blueprints: How you and your business can benefit from native ads in email newsletters
  • Fulfill Untapped Customer Demands Through Your Faceted Navigation
  • Marketing’s Pivotal Moment: Are You a BlackBerry or an iPhone?
  • How D2C and eCommerce brands can pivot in a post-pandemic world
  • AdExchanger recognizes LiveIntent as 2021 Programmatic Power Player
  • A Statement in Support of Indigenous Peoples in This Time of Grief
  • MozCon Virtual 2021 Interview Series: Dr. Pete Meyers
  • How Should You Communicate with Freelance Writers?
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