by admin | Apr 28, 2021 | Email
Ever wondered if that campaign you’re running could be performing… better? It doesn’t matter if the numbers are looking good, or not hitting the mark at all—cranking up your conversion rate just a few percentage points can make a world of difference....
by admin | Apr 28, 2021 | Email
“You get a demo! You get a demo! Everybody gets a demo!” Are you handing out product demos like an episode of Oprah’s Favorite Things? Hope, not 🙂 When you are so excited about the product you sell, you want to do demos everyday. Turns out that was the mistake:) If...
by admin | Apr 28, 2021 | Email
You need to move fast. And Litmus can keep pace by your side. Our latest updates give you and your team (even the non-coders!) the flexibility you need to tackle on-brand emails, last-minute changes, and quick turnarounds with ease. No mistakes found here. Explore all...
by admin | Apr 28, 2021 | Email
What is B2B email marketing? Let’s first clarify how B2B is different & similar to B2C. B2B means business-to-business, while b2c means business-to-customer. In B2C communication focuses on emotions. In B2B communication focuses on information, facts, and...
by admin | Apr 28, 2021 | Email
What is content attribution and how do you report on it? Chances are your site visitors will spend time browsing through your content before converting–but how then do you know which piece of content gets the credit for getting them to take the desired action?...
