by admin | Jun 10, 2021 | Email
Email and email newsletters have long been a preferred channel by brands for driving one-to-one connections with customers. However, email newsletters are more than just a content distribution channel—they’re also a powerful advertising channel. With email...
![3 Unique Ways to Boost Organic Reach on Linkedin Using Your Team [Case Study + Results]](https://commondenominator.email/wp-content/uploads/2021/06/3-unique-ways-to-boost-organic-reach-on-linkedin-using-your-team-case-study-results-1080x626.png)
by admin | Jun 10, 2021 | Email
We did 3 experiments with the Widewail team on Linkedin to help answer the question: How much can employees help spread brand messages on social? Here’s what we tried: 1. Share media internally, each employee creates a unique post on their personal Linkedin. 2....
by admin | Jun 10, 2021 | Email
91% of consumers are more likely to shop with brands that provide offers specific to them 80% of customers are more likely to purchase products or services from brands that provide personalized experiences 79% of consumers are only likely to engage with a brand’s...
by admin | Jun 10, 2021 | Email
Building emails with email modules is a great way to make your production process more efficient. We spent some time in our latest webinar to talk about this hot topic with Brandon Lawson and Ryan Wallace from Ferguson Enterprises as well as Lauren Kremer and Scott...
by admin | Jun 10, 2021 | Email
What is local citation building and why should you care? Regardless of the size or the nature of your business, being at the forefront of your ideal customers’ conversations and the top of their minds is important. And one of the most effective ways to do this...
by admin | Jun 9, 2021 | Uncategorized
A couple week’s ago in RSG’s inaugural MarTech column, I made the case for refactoring your MarTech stack to focus on lower level “Foundational Services.” Today let’s dig deeper into what that means for your manifold customer data platform technology choices. MarTech...
by admin | Jun 9, 2021 | Email
While you may hear some professionals in the marketing industry say that email is dead, this is far from the truth. In fact, Email Marketing remains one of the highest performing strategies that a business can employ in the modern...
by admin | Jun 9, 2021 | Email
Aira’s recent State of Link Building Survey asked respondents about which parts of content-led link building processes they found most challenging. Paddy walks through those results, and looks at the ways in which you can ease those challenges to generate more...
by admin | Jun 9, 2021 | Email
With access to a massive amount of customer data, marketers can get a holistic picture of what’s happening. For example, marketers can find out exactly how customers interact with your brand, predict the probability that a user will buy something (and when), estimate...
by admin | Jun 9, 2021 | Email
ESG stands for Environmental, Social, Governance and refers to the three essential criteria for evaluating the sustainability of an investment. ESG investing examines investment principles intended to produce higher financial returns while creating or maintaining a...
