Keep Facebook on your media plan. But don’t stop there.

Keep Facebook on your media plan. But don’t stop there.

This isn’t a blog post about how you should stop using Facebook or why Facebook may or may not be suitable for your business. It’s quite the contrary if you couldn’t tell by the title. We’re actually here to say that if Facebook works for you, you should keep engaging...
Building a community online (interview with Sergi Mateo)

Building a community online (interview with Sergi Mateo)

The idea behind communities, both physical and online, is simple: gather a group of like-minded individuals who share similar interests, values, and goals, to build relationships while working towards them. But how do you actually do this? How do you make sure your...
8 Things To Avoid Posting On Instagram As A Business In 2021

8 Things To Avoid Posting On Instagram As A Business In 2021

Anyone who is involved with a business or an important project will know that social media marketing and outreach are vital. This kind of work is a staple in the world of business and boosts one’s personal profile. A company can change the way they are perceived...
5 Tips To Make Virtual Brainstorming Fun and Effective

5 Tips To Make Virtual Brainstorming Fun and Effective

Virtual brainstorming is a reality — and a necessity — for many businesses at the moment. With more remote workers than ever before, these companies are turning to virtual brainstorming not only because of the pandemic, but also because hiring remote workers is a...
SEO and Accessibility: Content [Series Part 2]

SEO and Accessibility: Content [Series Part 2]

As SEOs, our goal when we’re creating content is to provide equitable access, which means that content isn’t just available to search engines, but also to people of all abilities. In the second installment of his three-part accessibility series, Cooper shows you...
How to Earn Great Clients With a Cold Email

How to Earn Great Clients With a Cold Email

Cold emailing is a powerful way to facilitate your B2B lead generation. Sending an impressive cold email can earn you a plethora of new customers — you just need to follow a set of tactics to make your prospects interested. We share it with YOU in our new article....