How Market Share is Calculated for B2B Companies

How Market Share is Calculated for B2B Companies

Finding the market share of your company is like finding a slice of pizza that someone left for you in your fridge. While the slice you found is great, you end up wishing you could eat the whole damn pizza. Similarly in a business, all you (and your competitors, for...
iOS 14.5 vs Facebook Ads: How Bad Is It?

iOS 14.5 vs Facebook Ads: How Bad Is It?

This week Apple rolled out iOS 14.5. And since then many advertisers and marketers stay up at night a little more than they used to. Should they? And should you? Read: The 3 things that will change ◼️ ◼️ ◼️ The 3 things you need to do...
Starting at a Remote Start-Up: My First Month at Process Street

Starting at a Remote Start-Up: My First Month at Process Street

Starting at a remote start-up can be tough – especially if it’s your first time working remotely, or at a start-up, or at a remote start-up. All those first-day jitters are magnified by the fact that you don’t even have a friendly work-buddy in the next office to walk...