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Who to follow: Sharon Jennings

by admin | Dec 13, 2016 | @emailchicgeek, Blog, Email, emailgeekery, freelance, Jennings, marketing, Sharon, Sharon Jennings

Source: Phrasee Since going freelance, I’ve grown, a lot. My last full-time position left me miserable by the end, and all creativity and passion for email had been extinguished within me. I’m not even sure how I had the drive to go solo – I think it was more a drive...
The 12 people you’ll meet in email marketing

The 12 people you’ll meet in email marketing

by admin | Dec 11, 2016 | 12, archetypes, Blog, Email, email marketer, email marketers, email marketing, marketing, People, the 12 people you'll meet in email marketing

Source: Phrasee Email marketing is a booming industry filled with amazing people. Here at Phrasee, we’ve made it our business to get to know as many people as possible via social media and various industry functions, and we’ve genuinely really liked everyone we’ve met...
Quiz: Which subject line superhero are you?

Quiz: Which subject line superhero are you?

by admin | Dec 7, 2016 | Blog, Email, email marketing, email subject line, Email Subject Lines, marketing, quiz, subject line superhero, which subject line superhero are you?

Source: Phrasee A great subject line can give any email marketer superpowers. We here at Phrasee have always believed that the subject line is the most important part of any marketing email. That’s why we have dedicated so much time and effort to getting them just...
Brand voice in email subject lines and why it matters

Brand voice in email subject lines and why it matters

by admin | Dec 4, 2016 | Blog, brand, brand voice, branding, Email, email marketing, Email Marketing Subject Lines, Email Subject Lines, lines, marketing, subject, voice

Source: Phrasee Your brand voice matters. To question this fact is to question the whole concept of branding and disregard decades of the marketing industry’s collective knowledge and research. That’s why you’ve spent years developing your brand, and countless hours...
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