by admin | Feb 8, 2021 | Email
B2B marketing automation is today’s key to business growth. You hear about intelligent marketing pretty much everywhere. No surprise: the number of B2B marketing automation platforms is constantly growing, and more startups are hurrying to help companies generate and...
by admin | Feb 8, 2021 | Email
Decisions are the turning points in business development. To ensure a trustworthy basis for decision-making, you need reports based on high-quality data as soon as possible — the earlier you find an insight, the more valuable it is. Trustworthy data indeed can reveal...
by admin | Feb 8, 2021 | Email
It’s time to put yourself to the test and find your inside sales expertise level with the help of this quiz! Here are 10 questions that will help you find out where you stand in the world of...
by admin | Feb 8, 2021 | Email
In the retail world, Sephora is maybe the most iconic cosmetics brand of the last decade, at least. Why? Because of its stellar omnichannel strategy. In this case study, the reader takes a deep-dive into Sephora’s omnichannel marketing strategy and examines how the...
by admin | Feb 8, 2021 | Email
If I were to say that fashion brands become successful only because of the quality of material and design, then I can be labeled as the most naïve person on the planet. Fashion brands succeed because they are able to create an aspirational value through their...
by admin | Feb 8, 2021 | Email
In 2020, we launched the Email First Awards to celebrate all of the great work email teams have been doing. The inaugural winners were announced during Litmus Live Week in September. And in this blog post, we want to highlight Annett Forcier, Owner and Managing...