How to Make a Promotional Video in 7 Easy Steps

How to Make a Promotional Video in 7 Easy Steps

YouTube is one of the largest social media networks with over 2 billion monthly logged-in users. Over 500 hours of videos are uploaded every minute on YouTube. If you don’t know how to make a high-quality promotional video for your brand and your products or services,...
6 Strategies to Improve Your Bulk Email Campaign Performance

6 Strategies to Improve Your Bulk Email Campaign Performance

From social media, to display ads, to mobile app ads, to video ads, we have seen multiple marketing channels become extremely popular and widely used in recent years. Yet email marketing, which can be rightfully considered to be the first form of online marketing, is...
16 Ways to Calculate the ROI of Your SEO Campaigns

16 Ways to Calculate the ROI of Your SEO Campaigns

How do you measure the ROI of your SEO campaigns? Without calculating ROI, you can’t know if your SEO efforts are having the desired impact. But measuring the success of your SEO efforts go beyond just tracking KPIs like traffic and rankings–there are more than...