by admin | Sep 8, 2017 | Email
Posted by randfish Without a solid base of links, your site won’t be competitive in the SERPs — even if you do everything else right. But building your first few links can be difficult and discouraging, especially for new websites. Never fear — Rand is here to...
by admin | Sep 8, 2017 | Email
When I joined Litmus nearly 7 years ago, Litmus was known best for Email Previews, the feature that automates the process of testing how your emails display in different email clients. At my prior job, I’d worked with our IT department to set up a (literal) closet...
by admin | Sep 7, 2017 | Email
Posted by Alan_Coleman Is your website beating, meeting, or behind the industry average? Wolfgang Digital’s 2017 E-Commerce Benchmark KPI Study is out with an even bigger sample size than ever before. Analyzing 143 million website sessions and $531 million in online...
by admin | Sep 7, 2017 | Email
Creating relevance is the key to boosting email marketing performance, return on investment, and deliverability. However, it can be confusing and daunting to craft a plan that increases the relevance of your email messages. We have a four-part framework that will set...
by admin | Sep 6, 2017 | Email
Posted by bridget.randolph Part 1: An overview of structured data for SEO SEOs have been talking about structured data for a few years now — ever since Google, Bing, Yahoo! and Yandex got together in 2011 to create a standardized list of attributes and entities which...
by admin | Sep 6, 2017 | Email
The Future of Advertising Agencies Spend an hour in any agency and you’ll likely hear a stressed-out account exec wishing that their clients would stop treating them like vendors and start treating them “like partners.” Agencies have long wanted to be integral to...