[Pocast] Sean Ellis talks Hacking Growth and more

[Pocast] Sean Ellis talks Hacking Growth and more

Sean Ellis is CEO and founder of GrowthHackers.com, the number one online community built for growth hackers. He coined the term “growth hacking” in 2010, after using it to ignite growth for Dropbox, Eventbrite, LogMeIn and Lookout – each now worth...
6 CRO Mistakes You Might Be Making (And How to Fix Them)

6 CRO Mistakes You Might Be Making (And How to Fix Them)

Posted by lkolowich You just ran what you thought was a really promising conversion test. In an effort to raise the number of visitors that convert into demo requests on your product pages, you test an attractive new redesign on one of your pages using a good ol’ A/B...
Paint by Numbers: Using Data to Produce Great Content

Paint by Numbers: Using Data to Produce Great Content

Posted by rjonesx. It’s not every day that I write about content. To be honest, it’s probably a once-a-year kind of thing. I will readily admit that I’m a “links are king” kind of SEO, and have been since starting in this industry more...
Deciding When to Call an AB Test: p-value Graphs

Deciding When to Call an AB Test: p-value Graphs

How many times have you had the “but is it significant” fight when you try to analyze an experiment? How confident do you feel that you’re making good calls? Are you worried the statistics police are going to knock on your door if you look at your...