by admin | Mar 7, 2017 | Industry News, RampUp, Swag, UnBoxing
Nick went to RampUp 2017. He got a bag of swag and went through it. This is what he found inside. Presenting the RampUp 2017 Swag Bag Unboxing, featuring swag from LiveRamp, i360, MaxPoint, Adobe, Fluent, Stirista, Tapad, and InfoGroup. Next ArticleOverheard at RampUp...
by admin | Jan 10, 2017 | Industry News
Source: ReturnPath At the end of last year, the Direct Marketing Association announced the winners of the DMA Awards in London. The awards—touted as “rewardingly hard to win”—celebrate the best and brightest talent in the direct marketing industry. We were delighted...
by admin | Jan 4, 2017 | Buyers, Email, evolution of email, history of email, Industry News, infographic, LiveIntent News, Sellers
Source: LiveIntent In the depths of a research and technology office in Cambridge, Massachusetts in 1971, a revolutionary idea emerged. Ray Tomlinson, a young, ingenious computer programmer was working with a team to find a way to send text messages between computers...
by admin | Dec 8, 2016 | Industry News
Source: LiveIntent The bi-annual MediaPost Email Insider Summit took place this week. It was a chance for 150 brands and technology providers to share their marketing tactics, strategies and successes in a collaborative and open environment. We heard from brands...
by admin | Dec 7, 2016 | Buyers, Cross-device, data, Industry News, people-based marketing, Programmatic, Sellers
Source: LiveIntent According to an eMarketer report, digital display ad spend is forecasted to reach $22.10 billion in 2016, with mobile driving that growth. Today, programmatic has gone mainstream, with over 70% of publishers, advertisers and media agencies using...
