by admin | Dec 29, 2016 | 2016, 2017, Buyers, Marketers, people-based marketing, Sellers
Source: LiveIntent We’ve officially started the countdown to 2017. Cue the fireworks! Bring on the bubbly! Turn up that Auld Lang Syne! While this is the time we all use to look back at the events of the year (and how much weight we’ve gained over the holidays), we...
by admin | Dec 7, 2016 | Buyers, Cross-device, data, Industry News, people-based marketing, Programmatic, Sellers
Source: LiveIntent According to an eMarketer report, digital display ad spend is forecasted to reach $22.10 billion in 2016, with mobile driving that growth. Today, programmatic has gone mainstream, with over 70% of publishers, advertisers and media agencies using...
