by admin | Dec 11, 2016 | Uncategorized
Source: Moz In October of 2014, Google launched “In the news“, replacing their traditional news vertical results with a broader range of sources from across the web. Last week, Google’s news results were shaken up again with the launch of “Top...
by admin | Dec 8, 2016 | Uncategorized
Source: Moz After analyzing hundreds of SERPs over the past few weeks, Rand has identified the 10 distinct content types that work best for SEO and classified which formats are suited for certain queries. In today’s Whiteboard Friday, he explains those content...
by admin | Dec 7, 2016 | Uncategorized
Source: Moz Webinars are an incredibly popular lead-gen tool in most marketers’ toolkits. However, times have changed (and viewer attention spans have changed with it). Rather than try and force your audience to show up on time for live events and stay for a full hour...
by admin | Dec 6, 2016 | Uncategorized
Source: Moz A few weeks ago, a post was published entitled The SEO Myth of Going Viral. It referenced 8 pieces of content across 4 different sites that went viral and, most importantly for SEO, gained hundreds of linking root domains. I was the creative director on a...
by admin | Dec 5, 2016 | Uncategorized
Source: Moz Summary: RankBrain represents a more advanced way of measuring relevance, built on teaching machines to discover the relationships between words. How should RankBrain change our approach to SEO and specifically to keyword research? This story starts long...
by admin | Dec 4, 2016 | Uncategorized
Source: Moz Two dates to know: August 4, 2010 – the day Google enabled owner responses to Google My Business reviews; November 17, 2016 – the day Moz enabled incredibly easy GMB owner response functionality in the Moz Local dashboard. Why are these noteworthy events...