by admin | May 16, 2021 | Uncategorized
Yesterday brought news that CDP Exponea had been purchased by ecommerce recommendation engine Bloomreach. The deal almost exactly parallels last year’s merger between RichRelevance and Manthan, as well the smaller-scale combination of CrossEngage with Gpredictive. It...
by admin | May 16, 2021 | Uncategorized
PHOTO: Sung Jin Cho | unsplash Companies are increasingly adding customer data platforms (CDPs) to their martech stacks. The CDP Institute estimates industry revenue will reach $1.55 billion in 2021, a 20% increase over 2020, with other reports expecting more...
by admin | May 16, 2021 | Uncategorized
PHOTO: Studio Romantic Digital customer experience software providers reported to CMSWire significant growth in their third-party application ecosystems in 2020. No shock there. COVID-19 sent digital adoption into high gear. McKinsey reported in October their...
by admin | Mar 1, 2019 | Uncategorized
Dear Inoreader Community, Update: 1. If you were on a premium plan, your current limits will be protected until the end of your current subscription period! 2. Please check your email (registered in Inoreader) later today for complete communication regarding the new...
by admin | Feb 8, 2018 | Uncategorized
What it is: C:D IP is the internship program designed to create a path for digital advertising leaders of tomorrow to acquire the skills and experience necessary to enter the workforce efficiently, effectively and with confidence. It is an ongoing year-round...
by admin | Mar 13, 2017 | Uncategorized
One of the marketing world’s greatest frustrations has long been the lack of data from Google and other search engines about the behavior of users on their platforms. Occasionally, Google will divulge a nugget of bland, hard-to-interpret information about how...
