Why Local Businesses Will Need Websites More than Ever in 2019

Why Local Businesses Will Need Websites More than Ever in 2019

Posted by MiriamEllis 64% of 1,411 surveyed local business marketers agree that Google is becoming the new “homepage” for local businesses. Via Moz State of Local SEO Industry Report …but please don’t come away with the wrong storyline from this statistic. As...
Evolving Keyword Research to Match Your Buyer’s Journey

Evolving Keyword Research to Match Your Buyer’s Journey

Posted by matthew_jkay Keyword research has been around as long as the SEO industry has. Search engines built a system that revolves around users entering a term or query into a text entry field, hitting return, and receiving a list of relevant results. As the online...
New: Integrate Litmus with Oracle Eloqua

New: Integrate Litmus with Oracle Eloqua

We know that sending a high volume of effective email campaigns is no small task, and juggling all the different tools you use to get an email out the door can be a hassle. That’s why we’re on a mission to seamlessly integrate Litmus with the tools you use most....
Litmus Picks Our Favorite Talks at Litmus Live 2018

Litmus Picks Our Favorite Talks at Litmus Live 2018

Litmus Live 2018 wrapped about a month ago, but the ideas and talks are still swirling around our heads. While we’ve talked about the three mega-trends we saw come out of the conferences, we wanted to dig a little deeper into some of the talks themselves. Litmus Live...
Content Comprehensiveness – Whiteboard Friday

Content Comprehensiveness – Whiteboard Friday

Posted by KameronJenkins When Google says they prefer comprehensive, complete content, what does that really mean? In this week’s episode of Whiteboard Friday, Kameron Jenkins explores actionable ways to translate the demands of the search engines into valuable,...