Remember when they said GDPR would kill email? It didn’t.

Remember when they said GDPR would kill email? It didn’t.

Before the European Union’s General Data Protection Regulation went into effect in May 2018, we heard dire predictions that the new, stricter laws would shrink email lists, throttle new opt-ins, and damage marketers’ use of email to achieve their business goals. Now,...
LiveTag 2.0 – Updated Features and Functionality

LiveTag 2.0 – Updated Features and Functionality

We’re excited to let you know about some improvements that we’ve recently made to our LiveTags that enable you to generate more revenue from and take greater control over your inventory. Here are some of the improvements we’ve made: Serve Multiple Sizes Into The Same...
Marketers Need To Think Like Technologists

Marketers Need To Think Like Technologists

If there’s one thing thing that marketers should remember from Wayfair and LiveIntent’s panel during this year’s Advertising Week, is that they need to see themselves as part storyteller and part technologist. Why technologist? Because marketing software and...
Faceted Navigation Intro – Whiteboard Friday

Faceted Navigation Intro – Whiteboard Friday

Posted by sergeystefoglo The topic of faceted navigation is bound to come up at some point in your SEO career. It’s a common solution to product filtering for e-commerce sites, but managing it on the SEO side can quickly spin out of control with the potential to...