by admin | Jun 11, 2018 | Email
Posted by Jeff_Baker A prospect unequivocally disagreed with a recommendation I made recently. I told him a few pages of content could make a significant impact on his site. Even when presented with hard numbers backing up my assertions, he still balked. My ego...
by admin | Jun 8, 2018 | Email
Posted by rjonesx. Building links is an incredibly common request of agencies and consultants, and some ways to go about it are far more advisable than others. Whether you’re likely to be asked for this work or you’re looking to hire someone for it,...
by admin | Jun 8, 2018 | Email
In February 2018, Gmail announced native support for dynamic and interactive emails powered by AMP—an open-source technology from Google that’s designed to improve the performance of web content, in particular on mobile devices. Using a separate MIME-type, marketers...
by admin | Jun 7, 2018 | Email
“There aren’t enough of us to do everything.” “We never have enough time.” “We don’t have the tools to succeed.” If you’re an email marketer, you’ve probably said (or at least thought) one or more of those statements. If you’re a manager or executive, you’ve probably...
by admin | Jun 6, 2018 | Email
Posted by AnnSmarty A few weeks ago I did a step-by-step article on building up your YouTube presence. When writing the article, I immediately had a follow-up idea on expanding my tips beyond YouTube. Since then, some of the comments have confirmed the need for this...
by admin | Jun 6, 2018 | Email
If you’ve been paying attention to Amazon lately, then it’s very likely you saw the following Bloomberg headline, “Amazon Tests Ad Tool That Rivals Google, Criteo“. It sent shockwaves across the industry as it is becoming increasingly clear that advertising and...
