by admin | Jan 20, 2018 | Email
New products, new team members, and a whole lot of projects to help brands get access to the knowledge and tools they need to send better email—2017 has been an exciting year for Litmus. And since there’s no better way to head into a new year than to recap and...
by admin | Jan 19, 2018 | Email
This article covers the key aspects of designing and implementing an effective customer acquisition strategy. It zeros in on a few important decisions when it comes to the customer acquisition process: What is the most effective way to entice prospects to try your...
by admin | Jan 19, 2018 | Email
Posted by randfish Increasingly, social networks are tweaking their algorithms to favor content that remains on their site, rather than send users to an outside source. This spells trouble for those trying to drive traffic and visitors to external pages, but...
by admin | Jan 18, 2018 | Email
Marketers want their email marketing channels to achieve their full potential this year, but there’s something holding them back. Or rather, there’s an array of things holding them back. Litmus polled hundreds of marketers about the biggest challenge that their email...
by admin | Jan 18, 2018 | Email
Posted by MiriamEllis What a lot can change in just a few years! When I wrote the original version of this post in January 2014, the local SEO industry didn’t have quite the wealth of paid tools that now exists, and many of the freebies on my previous list have been...
by admin | Jan 17, 2018 | Email
Posted by dohertyjf Editor’s note: We originally published a different article by mistake due to an oversight and a valuable lesson in the dangers of copy-paste; you can see it live here. We truly apologize for the error. If you’re an agency owner or solo...
