by admin | Jan 29, 2018 | Email
The social media influencer marketing space is filled with mouse traps. To save your brand from harm, here are four deadly influencer marketing traps to make sure you avoid. Hiring fake influencers who bought their followers Overlooking micro-influencers Failure to...
![The 2017 Email Client Market Share [Infographic]](https://commondenominator.email/wp-content/uploads/2018/01/the-2017-email-client-market-share-infographic-900x675.jpg)
by admin | Jan 26, 2018 | Email
Over the course of the past year, we’ve analyzed 15 billion email opens to see where subscribers read emails, and summarized our findings in our 2017 Email Market Share infographic. We take a look at what Litmus Email Analytics taught us about mobile, webmail, and...
by admin | Jan 26, 2018 | Email
Posted by randfish Contrary to popular belief, the top ranking pages aren’t always the best targets for your link building efforts. There are good reasons to chase those links, sure, but there are also drawbacks — as well as some hidden alternatives you may not...
by admin | Jan 25, 2018 | Email
With the General Data Protection Regulation (GDPR), the European Union’s new privacy law, coming into effect on May 25th, 2018, now is the time for email marketers to ensure that their programs are compliant. (Not sure what GDPR is? Brush up on the basics.) One of the...
by admin | Jan 23, 2018 | Email
Posted by davidmihm As someone who’s spent virtually his entire career in local search, I’m by no means an early proponent of email. But in my interactions at marketing conferences, studies of industry research, and social media conversations, I get the feeling that...
by admin | Jan 22, 2018 | Email
Posted by Dom-Woodman December brought us the latest piece of algorithm update fun. Google rolled out an update which was quickly named the Maccabees update and the articles began rolling in (SEJ , SER). The webmaster complaints began to come in thick and fast, and I...
