by admin | Mar 13, 2017 | Uncategorized
When Penguin 4.0 launched in September 2016, the story from Gary Illyes of Google was that Penguin now just devalued spammy links, rather than penalizing a site by adjusting the site’s ranking downward, AKA a penalty. Apparently for Penguin there is now...
by admin | Mar 12, 2017 | Uncategorized
A little over two weeks ago I had the pleasure of speaking at SearchLove San Diego. My presentation, Does Google Still Need Links, looked at the available evidence on how and to what extent Google is using links as a ranking factor in 2017, including the piece of...
by admin | Mar 9, 2017 | Uncategorized
You may be tempted to publish that newest round of answers you’ve gotten from industry experts, but hold off — there’s a better way. In today’s Whiteboard Friday, Rand explains why expert roundups just aren’t the best use of your time and...
by admin | Mar 8, 2017 | Uncategorized
Back in 2015, we had an epiphany. Every day, via every channel, you — our readers, subscribers, community members, and social followers — would ask us really good questions. (You’re an incredibly intelligent, friendly, inquisitive bunch, you know that?...
by admin | Mar 7, 2017 | Uncategorized
A few weeks ago, rankings for pages on a key section of my site dropped an average of a full position in one day. I’ve been an SEO for 7 years now, but I still ran around like a chicken with my head cut off, panicked that I wouldn’t be able to figure out my mistake....
by admin | Mar 6, 2017 | Uncategorized
I have a longstanding tradition of boring Moz readers with our exhaustive annual reports (2012, 2013, 2014, 2015). If you’re avoiding sorting the recycling, going to the gym, or cleaning out your closet, I have got a *really* interesting post that needs your attention...